About Me.

I'm Kristen Troxell, a passionate marketing professional with a proven track record of driving brand growth, leading cross-functional teams, and delivering measurable results. My journey in leadership began at the age of 15, advancing from a Certified Lifeguard to managerial roles, and was further enriched when I represented the State of California at the FBI Youth Leadership Program. These formative experiences ignited my drive for leadership, strategic thinking, and continuous improvement.

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As a proud alumna of California Polytechnic State University, San Luis Obispo, with a Bachelor's Degree in Business Administration and a concentration in Marketing Management, I have built a career grounded in hard work and innovation. Currently serving as the Marketing Coordinator at Halter Ranch, I’ve taken the lead in driving brand recognition across three tasting room locations and spearheading initiatives that position the brand as a standout in the luxury wine industry.

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Beyond my professional achievements, I’m a data-driven creative with a love for crafting marketing strategies that resonate deeply with audiences. I thrive on challenges that require a blend of analytical rigor and creative innovation. 

In my downtime, you can find me hiking, reading historical fiction, or scrolling through Pinterest for my next dinner recipe. A true adventurer at heart, my bucket list includes visiting every National Park in the U.S., a goal that fuels my passion for exploration and connection.